March 2017 Print

President's Report

I am honored and excited to share with you our continual enhancement of our mission:

“To help connect women to the resources, people, information, and organizations that can help them achieve their personal, business, or political goals”.

We kicked off our Leadership Series: Past, Present and Future.  We have fused partnerships with our members and supporters to bring you coffee chats (to get the most out of your membership), meet and greets, and various networking opportunities for our members.  We have formed new Mastermind groups.  Your Board of Directors participated in a joint board retreat and solidified our vision. 

As you can see, the first quarter is rapidly coming to a close and we have a LOT to celebrate, but we aren’t done yet.  

March will continue to bring us much excitement, as we are accepting applications for our GROW Program, Survive Phase now through the end of March.  Our Spring Membership Drive is happening March 1- April 30 and we cannot forget about the EPIC Awards, held on March 2nd.  Lastly, stay tuned for many networking opportunities at our member’s and corporate partner’s locations.  

Remember this is a member run organization that is very intentional on how we conduct our business.  By combining the knowledge, networks and expertise of our diverse membership, our Board of Directors, and our staff, NAWBO Kentucky is continuously working to enhance our mission.  

Jesika Young,

NAWBO Kentucky President 


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Purchase 2017 EPIC Tickets Now

Register now for the 23rd Annual NAWBO EPIC Awards Dinner, with guest speaker Seema Sheth and emcee Tim Laird!

March 02, 2017
5:30 PM to 8:30 PM

Mellwood Art & Entertainment Center
1860 Mellwood Avenue

Louisville, KY 40206

NAWBO Kentucky honors the 2017 EPIC Award Finalists:
• Stacie Barnes, Louisville East Jazzercise Center, Louisville
• Sherry Calhoun, Gracious Me!, Hopkinsville
• Colleen Clines, Anchal Project, Louisville
• Teresa Daniel, KOPS Inc., Bardstown
• Diane Fischer, L & D Mail Masters, New Albany
• Terry Gehrke, Balanced Wellness, LLC, Louisville
• JoAnne DeLorenzo Maamry, The Entrepreneur's Source, Simpsonville
• Connie Moorhead,The CMOOR Group, Louisville
• Sarah Provancher, Pro Communications, Louisville
• Peggy Queen, Peggy's Gifts and Accessories, Lexington
• Nicole Willet-Jones, Willet Law Office PLLC, Louisville
• Carol Coldiron (Supporting Partner), BB&T Insurance Services, Louisville
• Jennifer Rubenstein (Supporting Partner), Louisville Independent Business Alliance, Louisville

EPIC stands for Excellence as a woman business owner, Professional accomplishments during the past 5 years, Initiative and creativity in addressing major challenges in her business, and Civic and community involvement. These are all qualities that women business owners display each and every day. The judges are prominent members of the business community, and base their decisions on these four areas.

Join us on March 2nd for an evening cocktail reception sponsored by Hilliard Lyons, a three course seated dinner, a Mayoral Proclamation of 25 years of NAWBO in Kentucky, plus live voting for the winners! 


$99.00 Member Registration

$125.00 Non-Member Registration

$1,000.00 Table of 8

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Upcoming NAWBO Events

NAWBO Member Meet and Greet

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Date: March 20, 2017
Time: 5:00 - 7:30 PM 

Location: Pinot's Palette 
291 N. Hubbards Lane
Louisville, KY 40207

Cost: Free to attend. Cash bar available. Appetizers complimentary. Art Session 10x10 canvas $15 per person.

Limited seating, please register in advance here. 

Join us, and bring a friend! 


NAWBO EPIC VIP Breakfast Celebration

Date: April 18, 2017
Time: 8:30 - 10:00 AM 

Location: Big Spring Country Club
5901 Dutchmans Ln
Louisville, KY 40205

Tickets: $20

Sponsored by:

Celebrating the Past, Present and Future of women in business in the Bluegrass!

Join us as we celebrate the 2017 NAWBO EPIC finalists, and the EPIC nominees from all years!  This is a great opportunity to network and learn from the most outstanding businesswomen in the area!  



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Welcome New Members!

NAWBO is excited to welcome new members:

  • Pamela Denny- ExecuTrain of Kentucky
  • Sheri Ivison- Eagle Paper, Inc.
  • Kimberly Sutherlin- AirMart, Inc.
  • Barbara Williams- Blue Halo Med Spa


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Member Birthdays

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NAWBO Kentucky would like to wish a Happy Birthday to: 

  • Sandy Cross-3/8
  • Christine Vaughan-3/16
  • Lawren Just-3/28
  • Rita Vest-3/28

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NAWBO Membership Drive

Join the largest organization representing women entrepreneurs!

NAWBO is proud to serve as the voice of the nation’s over 9 million women-owned businesses and represent women entrepreneurs in all sectors, sizes and stages of development. NAWBO Kentucky is the 5th largest of 60 chapters nationwide. The diversity in our membership strengthens our voice across the country as all women entrepreneurs are encouraged to bring their expertise and insight to the table. Members of the National Association of Women Business Owners® (NAWBO®) are part of the largest dues paying organization for women entrepreneurs. A NAWBO® membership offers women-owned businesses the best of all worlds – connections to a national organization and brand as well as a local platform for their business and their voice and the ability to tap into the power of an already established advocacy. Fill out your APPLICATION today!

This year’s Membership Drive runs from March 1-April 30, 2017.

*New members save $25 off member intiation fee. Join today!

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NAWBO Membership

Momentum has a direction as well as magnitude.

By Vanessa Pennoyer, Membership & HJI Supply Chain Solutions

Doesn’t it feel good when things are going right? My personal testimony and confession based on several personality tests over the years reveals that I’m not very optimistic nor am I very competitive. For those who know me, it’s true and perhaps hard to believe. I’m highly compassionate with strong beliefs and an achiever to the core.  So it’s a unique mix and blend (also an honor) to serve as the Membership Director for NAWBO Kentucky.

As I meet with potential members and sponsors, I’m always asked to give my NAWBO “pitch”. My answer is that I don’t have a pitch. If you make a personal invitation, provide a quality introduction to an event, or share your testimony, then the proof is in the pudding! I don’t have to make a sales pitch to join because the “feeling” of belonging and making a difference in the lives of women is absolutely a transparent message. You see it--you hear it-- you can read it on our website-- you can smell success within a room -- and you can absolutely feel that NAWBO is the right place. Yes, it sounds easy because we aren’t complicated. Hence our chapter's 89% retention rate.

The graphs below are results from an informational survey conducted earlier this year. We put this together because we wanted feedback for the new board members. Everyone works so hard to volunteer and we push each other every day. No pressure, but as I mentioned in the beginning: Momentum has a direction as well as magnitude. Our momentum and energy is contagious, as you’ll see with our results. So please consider joining during our Spring Membership drive March 1-April 30th. You are important to us!




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NAWBO Member Webinar

Virtual Connect & Learn: Grow Yourself, Grow Your Wealth

Thursday, March 9, 2017 - 8:00pm – 9:00pm

In this session Karen shares insights and tools for you to discover:

  • Your current answer to "What's the Money for? in your business
  • Three Money Myths that keep you stuck
  • Two weekly prosperity practices: Money Monday and Faithful Friday that immediately create more income, momentum, and personal satisfaction.

Presented By:  Rev. Karen Russo, M.B.A., NAWBO Phoenix

Karen Russo is the award-winning author of The Money Keys: Unlocking Peace, Freedom and Real Financial Power and Grow Yourself, Grow Your Wealth, endorsed by her teachers, Dr. Michael Bernard Beckwith, founder of the Agape Center and Katherine Woodward Thomas of Calling in the One.

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Mentoring Monday

April 3, 2017, 8:00 AM, The Olmsted

MEET YOUR MENTOR at the BIZWOMEN MENTORING MONDAY event. Join Louisville Business First at The Olmsted on April 3rd at 8:00 am for this one-of-a-kind event that brings together women in a casual, fast-paced coaching atmosphere. $35.00 registration.

NAWBO is a national Supporting Sponsor. Visit the NAWBO Kentucky table at the event for information.

The event will take place in 43 Business Journal markets on the same day. This means at least 200+ women will be coached in every market or 10,000 women across America, from Albany to Hawaii.

Mentoring Monday will offer the opportunity for you to choose from 40 mentors who are the most influential women in the business community for one-on-one coaching sessions for seven minute conversations. The attendees will stand in line and wait for a particular mentor or move to the next mentor available. This will allow the attendees to network with each other while they are waiting, which is just as important as the coaching sessions. We expect every attendee to have the opportunity to meet between one and seven mentors. The quick turnaround is organized chaos which will be fast, fun and fulfilling as everyone gets the chance to meet new people and gain new insights.

*NAWBO members, please contact Stephanie Geddes for a discount code to save 10% off registration.

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NAWBO GROW Survive Program Seeks Enthusiastic Entrepreneurs!

The NAWBO GROW Survive program is in its third year. A new class of participants will begin in April. This is an important opportunity for you to invest in yourself and your business!  The Survive program is focused on businesses that are newly established or in the planning stage.  Each month, you will address a different strategic topic that is vital to your business.  Attendance, accountability, and mentorship are all important aspects of course completion.  The group will meet once per month for a half day.  At the end of Survive, a course of action for the initial start-up of your business should be in place.  The fee of $750 includes one year of NAWBO membership. Contact for more information. 

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Integrating Woman Leaders Foundation Annual Women’s Leadership Conference

April 20, 2017 | Louisville Marriott Downtown 

The IWL Women’s Leadership Conference is an experience. It is designed to address the needs of every individual – at any level of leadership to help you build new skills, open your mind to different perspectives and make lasting connections.

NAWBO Kentucky is a Community Partner of the Louisville 2017 IWL Conference. It will be a Louisville event, with local leaders and sponsoring companies. The topics discussed will cover issues that are relevant to the business community in your state, your companies and your leaders and relate to this year’s theme – I Got This!

*NAWBO members, please contact Stephanie Geddes for a discount code.

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Women's History Month

Women's History Month

March is Women's History Month. 

Women’s History Month had its origins as a national celebration in 1981 when Congress passed Pub. L. 97-28 which authorized and requested the President to proclaim the week beginning March 7, 1982 as “Women’s History Week.” Throughout the next five years, Congress continued to pass joint resolutions designating a week in March as “Women’s History Week.” In 1987 after being petitioned by the National Women’s History Project, Congress passed Pub. L. 100-9 which designated the month of March 1987 as “Women’s History Month.” Between 1988 and 1994, Congress passed additional resolutions requesting and authorizing the President to proclaim March of each year as Women’s History Month. Since 1995, Presidents Clinton, Bush and Obama have issued a series of annual proclamations designating the month of March as “Women’s History Month.”

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International Women's Day

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International Women's Day (March 8th)

International Women's Day (March 8) is a global day celebrating the social, economic, cultural and political achievements of women. The day also marks a call to action for accelerating gender parity.

International Women's Day (IWD) has been observed since in the early 1900's - a time of great expansion and turbulence in the industrialized world that saw booming population growth and the rise of radical ideologies. International Women's Day is a collective day of global celebration and a call for gender parity. No one government, NGO, charity, corporation, academic institution, women's network or media hub is solely responsible for International Women's Day. Many organizations declare an annual IWD theme that supports their specific agenda or cause, and some of these are adopted more widely with relevance than others.

Learn about the values that underpin and guide IWD's ethos

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Interested in joining a NAWBO Masterminds group?

Did You Hit your 2016 Goals?  Let us help with 2017!!

Hitting your annual goals is both an art and science.  The science of good business planning is key, but don’t underestimate the ‘art’ of staying focused and driven!  NAWBO offers some of that “art” as a part of your membership, so be sure you use it!

Masterminds is NAWBO’s most powerful ‘secret’ to help you reach your business goals.  It is a FREE program we offer to help our members organize into small, confidential groups of like-minded women who meet regularly to offer advice, expertise, encouragement, or even a shoulder to cry on.

A new group is forming now – groups form when one or more members find the commitment in their lives to help a group form and then recruit other members to join in the fun. 

We have found that a successful group is diverse in business type, but all members share a vision for helping one another through the tough times, of which we all have our share.  Sometimes the PERFECT advice comes from someone OTHER than our spouse, friends, employees or partners. 

Ready to consider joining a group, or even starting a group?

Contact Maggie Harlow to learn more about how you can join!

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Krebs Optical Kate Spade Ladies Night


March 16th 5-7pm, Krebs Optical

Krebs Optical will host a Ladies Night with Kate Spade eyewear and wine of course! The store will have all Kate Spade's new sunglass & ophthalmic styles for the year on display, just in time for Derby & Spring Break festivities! Krebs Optical will be offering 20% off all frame & RX lens orders as well as 10% off all non-prescription sunglass purchases for that evening only. You won't want to miss it! 

Contact NAWBO Member, Courtney Krebs McKinney for more information. 

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PNC:Insights for Women in Business

Business Entertaining: After-Hours Fun for All

Business Entertaining: After-Hours Fun for All

After-hours socializing helps businesses and careers. By following a few rules of modern-day etiquette, you can forge relationships — and maybe even hammer out deals — during social outings that don’t exclude anyone. Here’s how:

Choose activities that many enjoy. Avoid highly competitive events and activities that require physical exertion or a specialized skill. Anything that might create embarrassment or angst should be off the table, says Beverly Langford, president of Atlanta-based consultancy LMA Communication and author of “The Etiquette Edge: Modern Manners for Business Success.” She recommends spectator sports or concerts. “That way, you’ve got something to occupy everybody’s interest, attention and conversation, which creates a no-stress way for people to get to know one another,” she says.

Be inclusive. Even casual get-togethers can become problematic if they exclude others. “The same little group shouldn’t go to lunch every day, or even every week,” Langford advises. “Instead, send an open invitation to the team or work group.” In addition, make the extra effort to reach out with a personal invitation to new employees and your shyer colleagues.

Consider volunteering as a team. “Working together for a good cause is a great leveler,” Langford says. “It’s an effective way to get to know people on a very different, very positive level.” Well-organized groups, such as Habitat for Humanity or your local food bank, typically offer tasks for everyone, whatever their abilities.

Manage expectations. This is a particularly important aspect of an after-hours social invitation because it offers subtle guidance that helps invitees choose their responses, Langford says. First, she advises, let people know who’s attending. Will the boss be there? Your clients? Will your invitee be the only woman or only man attending? It also addresses the still-fraught situation of a woman inviting a man to a business dinner or drinks. “It’s hard to believe that, even today, this simple gesture can still be misinterpreted,” Langford says.

After-hours socializing builds stronger relationships with your colleagues, customers and community. By making sure that everyone feels welcome, you’re helping yourself and your company build the strongest network possible.

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Interested in joining a NAWBO Committee?

Are you interested in joining a NAWBO committee? This is a great way to connect with other NAWBO members!

We have several active committee slots available:

Communications, Corporate Partnerships, Programming, Public Policy, Membership, EPIC, Satellite Engagement, GROW, Symposium, and more!

Contact Stephanie Geddes for details, or find more info here!

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Do You Have News For the E-newsletter?

Have you been in the news recently? Is there an announcement for your business? Are you chairing a charity event? Let us know when you have news about you or your business! 

Please submit business promotion articles of no more than 250 words.

Keep those articles coming in, as we love to share your company news with the NAWBO membership! 

The deadline for the April issue is March 29, 2017. Send your articles about promotions, news coverage, accomplishments, grand openings, opportunities, etc. to 

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Thanks to our Annual Sponsors!

Sponsorship packages are now available for 2017! If you have questions or would like to see what would fit for your company, contact Stephanie at














Connect with us online!


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